All in One SEO (AIOSEO)

Modernised original WordPress SEO plugin with TruSEO analysis and an internal link assistant.

SEO Tools plugin

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At a glance

Best for
small-b2b-sites, agencies, independent-builders
Type
plugin
Pricing
freemium
Main use case
On-page SEO with TruSEO analysis, internal linking recommendations, and WooCommerce product optimisation.
Workflow stage
SEO Tools

Details

Tags

Overview

All in One SEO (AIOSEO) is one of the original WordPress SEO plugins, modernised with a clean interface, smart schema markup, and deep integration with WooCommerce and local SEO. AIOSEO includes a TruSEO content analysis system, a Link Assistant for internal linking recommendations, an XML sitemap generator, and Open Graph tags. Its Business and Pro plans add advanced schema (including FAQ, HowTo, and product schema), an SEO audit checklist, and video SEO. AIOSEO is particularly noted for its WooCommerce product SEO features and user-friendly onboarding wizard, which simplifies initial site SEO setup for non-technical users.

Key features

  • TruSEO content analysis with multiple focus keyword support
  • Link Assistant u2014 automated internal linking recommendations
  • XML sitemaps with granular page-type inclusion controls
  • WooCommerce product and category SEO (Pro)
  • Advanced schema markup including product, FAQ, and HowTo (Pro)
  • SEO audit checklist for identifying site-wide issues (Pro)

Common use cases

  • B2B company running a WooCommerce catalogue alongside content marketing needing coordinated SEO
  • Content team wanting automated internal linking recommendations to build topic clusters
  • Agency running an initial SEO audit on new client sites using the built-in checklist

Why it matters for B2B

B2B companies that combine content marketing with WooCommerce product catalogues benefit from AIOSEO's WooCommerce-specific SEO features, including product schema, category page optimisation, and breadcrumb integration. The Link Assistant feature surfaces internal linking opportunities — improving topical authority across B2B content clusters without requiring a separate internal linking tool.

Pros

  • Link Assistant is a unique feature not found in most competing plugins
  • Strong WooCommerce SEO integration for B2B product catalogues
  • User-friendly onboarding wizard for non-technical teams

Limitations

  • Advanced features like Link Assistant and advanced schema require Business or Pro plan
  • Can be slower to load than Rank Math on sites with many posts
  • Pricing is higher than SEOPress for agencies managing many sites