PublishPress

WordPress editorial workflow with custom statuses, approval chains, and visual calendar for content teams.

Content Production plugin

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At a glance

Best for
agencies, content-heavy-sites
Type
plugin
Pricing
freemium
Main use case
Managing B2B content production workflows with custom editorial statuses and team approval chains in WordPress.
Workflow stage
Content Production

Details

Tags

Overview

PublishPress is a WordPress editorial workflow plugin that adds custom post statuses, an editorial calendar, content notifications, and approval workflows to the WordPress publishing process. It allows teams to define custom statuses — such as Pitch, In Review, Needs Edit, and Approved — that map to actual editorial stages rather than WordPress’s default Draft/Published binary. The editorial calendar provides a visual overview of scheduled content across a team. PublishPress is used by content-heavy B2B sites, media teams, and agencies that coordinate multiple writers and editors in the same WordPress install. Pro bundles add permissions management and pre-publish content checklists.

Key features

  • Custom post statuses mapped to actual editorial stages such as Pitch, In Review, and Approved
  • Visual editorial calendar for scheduling across writers
  • Email notifications at each status transition
  • Role-based content permissions controlling who can publish (Pro)
  • Pre-publish content checklists for QA (Pro)
  • Integration with PublishPress Revisions for tracked changes

Common use cases

  • B2B content team coordinating multiple writers and one editor across a weekly publishing schedule
  • Agency managing client content approvals inside the client's own WordPress dashboard
  • Compliance-sensitive B2B company ensuring product claims are reviewed before publishing

Why it matters for B2B

B2B content teams publishing case studies, whitepapers, and service page updates need clear ownership and approval stages before content goes live. PublishPress replaces ad-hoc Slack or email approvals with a structured workflow directly in WordPress — reducing the risk of unreviewed content being published and ensuring compliance-sensitive content such as product claims, pricing, and legal language is approved before it reaches prospects.

Pros

  • Custom statuses align WordPress workflow to actual editorial processes
  • Visual calendar reduces scheduling confusion for multi-writer teams
  • Free version covers core workflow needs without Pro investment

Limitations

  • Advanced features including permissions and checklists require Pro bundle at $129/year
  • Interface adds complexity to the WordPress admin for smaller solo teams
  • Less suitable for solo publishers who do not need multi-stage workflows